Ruh

“I’m not a designer but I do have some sense of design,” she explains,
Pooja Singhal launches Ruh, an Indian brand, after working with Armani.  She sees India as a place with a large pool of talented  & skilled crafts people. She’s already launced stores in Delhi, Kolkata and Bangalore and hopes to set up 10 [...]

Designer seeks new grounds for Creativity

‘In today’s fast-paced world, everyone yearns for an unwinding experience when they get home. My line thus uses earthy shades and soft design themes to make the homecoming an unwinding experience,’
Sabyasachi Mukherjee launches Bath and Bed Line for Bombay Dyeing.

Danka

The ‘danka’ is a small square plate, varied in size, but not bigger than 1.5 cm. Though originally it was made of pure gold, now silver-plated with gold dankas are used.
NIFT professor Vandana Bhandari tries to revive a dying Rajastani craft.

Good News for Fashion Industry

India’s 17-year-old fashion business is estimated to be worth just $50 million (BD19m) – a tiny fraction of its $12 billion textiles industry – but is estimated to be growing at 11 per cent annually.The domestic branded apparel market is reckoned to be worth around $2.5bn, according to Atul Chand, retail vice-president at Wills Lifestyle, [...]